With the onset of Covid-19 more and more businesses are scrambling to meet required regulations for signage and have signs and printing that can help their customers. They need to help direct their clients, keep them informed, and keep everyone safe. 

This feels new, having to post signs to protect people during a pandemic, but it isn’t. In fact, it’s a variation on an old theme of protection, prevention, and education. 

Signs were how the population was informed in the Spanish Flu of 1918. Famous signs then were ones in theaters that said, “Pneumonia is prevalent throughout America. This theater conforms with government guidelines for health, you should too.  If you feel sick, go home and go to bed until you are well.” Posters with advice, “Sneeze into your handkerchief, don’t scatter.” And “Don’t put your fingers or pencils in your mouth.”  “Careless coughing, spitting, or sneezing spreads pneumonia and tuberculosis.”

The Black …